APA-referens (7:e uppl.)

RIES AL. (2002). FALL OF ADVERTISING AND THE RISE OF PR. HARPER COLLINS PUBLISHERS.

Chicago-referens (17:e uppl.)

RIES AL. FALL OF ADVERTISING AND THE RISE OF PR. NEW YORK: HARPER COLLINS PUBLISHERS, 2002.

MLA-referens (9:e uppl.)

RIES AL. FALL OF ADVERTISING AND THE RISE OF PR. HARPER COLLINS PUBLISHERS, 2002.