APA (7th ed.) Citation

MORSE STEPHEN. (1967). THE PRACTICAL APPROACH TO MARKETING MANAGEMENT. MCGRAW-HILL.

Chicago Style (17th ed.) Citation

MORSE STEPHEN. THE PRACTICAL APPROACH TO MARKETING MANAGEMENT. LONDON: MCGRAW-HILL, 1967.

MLA (9th ed.) Citation

MORSE STEPHEN. THE PRACTICAL APPROACH TO MARKETING MANAGEMENT. MCGRAW-HILL, 1967.