Cita APA (7a ed.)

MORSE STEPHEN. (1967). THE PRACTICAL APPROACH TO MARKETING MANAGEMENT. MCGRAW-HILL.

Cita Chicago Style (17a ed.)

MORSE STEPHEN. THE PRACTICAL APPROACH TO MARKETING MANAGEMENT. LONDON: MCGRAW-HILL, 1967.

Cita MLA (9a ed.)

MORSE STEPHEN. THE PRACTICAL APPROACH TO MARKETING MANAGEMENT. MCGRAW-HILL, 1967.