PETER J PAUL. (2002). CONSUMER BEHAVIOR AND MARKETING STRATEGY (6TH.). IRWIN MCGRAW-HILL.
芝加哥风格引文PETER J PAUL. CONSUMER BEHAVIOR AND MARKETING STRATEGY. 6TH. BOSTON: IRWIN MCGRAW-HILL, 2002.
MLA引文PETER J PAUL. CONSUMER BEHAVIOR AND MARKETING STRATEGY. 6TH. IRWIN MCGRAW-HILL, 2002.
警告：这些引文格式不一定是100％准确.