MANAGEMENT & MARKETING OF SERVICES

Antzeko izenburuak

• MANAGEMENT AND MARKETING OF SERVICES
  nork: COTTAM ANGELA
  Argitaratua: (1999)
• Services Marketing
  nork: Zeithaml, Valarie A
  Argitaratua: (2006)
• Services Marketing
  nork: Zeithaml, Valarie A; Bitner, Mary Jo
  Argitaratua: (2003)
• Services Marketing
  nork: Zeithaml, Valarie A; Bitner, Mary Jo; Gremler, Dwayne D; Pan
  Argitaratua: (2011)
• Services Marketing
  nork: Zeithaml, Valarie A; Bitner, Mary Jo; Gremler, Dwayne D; Pan
  Argitaratua: (2013)