Citazione Stile APA (7a Edizione)

WERTENBROCH K. (2001). MEASURING CONSUMER WILLINGNESS TO PAY AT THE POINT OF PURCHASE. MARKETING SERVICE INSTITUTE.

Citazione stile Chigago Style (17a edizione)

WERTENBROCH K. MEASURING CONSUMER WILLINGNESS TO PAY AT THE POINT OF PURCHASE. MASSACHUSSETS: MARKETING SERVICE INSTITUTE, 2001.

Citatione MLA (9a ed.)

WERTENBROCH K. MEASURING CONSUMER WILLINGNESS TO PAY AT THE POINT OF PURCHASE. MARKETING SERVICE INSTITUTE, 2001.