DUTTA SANJIB. (2002). MARKETING MANAGEMENT,VOL.I. ICFAI BOOKS.
Cita Chicago (17th ed.)DUTTA SANJIB. MARKETING MANAGEMENT,VOL.I. HYDERABAD: ICFAI BOOKS, 2002.
Cita MLA (9th ed.)DUTTA SANJIB. MARKETING MANAGEMENT,VOL.I. ICFAI BOOKS, 2002.
Atenció: Aquestes cites poden no estar 100% correctes.