APA (7th ed.) Citation

BOVEE COURTLAND L. (1995). MARKETING (2ND.). MCGRAW-HILL.

Chicago Style (17th ed.) Citation

BOVEE COURTLAND L. MARKETING. 2ND. NEW DELHI: MCGRAW-HILL, 1995.

MLA (9th ed.) Citation

BOVEE COURTLAND L. MARKETING. 2ND. MCGRAW-HILL, 1995.