APA (7th ed.) Citation

STEVENS ROBERT E. (2002). MARKETING PLANNING GUIDE. JAICO PUBLISHING HOUSE.

Chicago Style (17th ed.) Citation

STEVENS ROBERT E. MARKETING PLANNING GUIDE. MUMBAI: JAICO PUBLISHING HOUSE, 2002.

MLA (9th ed.) Citation

STEVENS ROBERT E. MARKETING PLANNING GUIDE. JAICO PUBLISHING HOUSE, 2002.