SELTZ DAVID D. (1981). HAND BOOK OF INNOVATIVE MARKETING TECHNIQUES. ADDISON-WESLEY.
Chicago Style (17. basım) AtıfSELTZ DAVID D. HAND BOOK OF INNOVATIVE MARKETING TECHNIQUES. CALIFORNIA: ADDISON-WESLEY, 1981.
MLA (9th ed.) AtıfSELTZ DAVID D. HAND BOOK OF INNOVATIVE MARKETING TECHNIQUES. ADDISON-WESLEY, 1981.
Uyarı: Bu alıntı herzaman %100 doğru olmayabilir..