GUILTINAN JOSEPH P. MARKETING MANAGEMENT STRATERGIES AND PROGRAMS (2ND.). MCGRAW-HILL.
Citazione stile Chigago Style (17a edizione)GUILTINAN JOSEPH P. MARKETING MANAGEMENT STRATERGIES AND PROGRAMS. 2ND. NEW YORK: MCGRAW-HILL.
Citatione MLA (9a ed.)GUILTINAN JOSEPH P. MARKETING MANAGEMENT STRATERGIES AND PROGRAMS. 2ND. MCGRAW-HILL.
Attenzione: Queste citazioni potrebbero non essere precise al 100%.