KOTLER PHILIP. (1990). MARKETING MANAGEMENT: ANALYSIS; PLANNING; IMPLEMENTATION AND CONTROL (6TH.). PRENTICE HALL OF INDIA.
Chicago Style (17th ed.) CitationKOTLER PHILIP. MARKETING MANAGEMENT: ANALYSIS; PLANNING; IMPLEMENTATION AND CONTROL. 6TH. NEW DELHI: PRENTICE HALL OF INDIA, 1990.
MLA (9th ed.) CitationKOTLER PHILIP. MARKETING MANAGEMENT: ANALYSIS; PLANNING; IMPLEMENTATION AND CONTROL. 6TH. PRENTICE HALL OF INDIA, 1990.
Warning: These citations may not always be 100% accurate.