KOTLER PHILIP. (1990). MARKETING MANAGEMENT: ANALYSIS; PLANNING; IMPLEMENTATION AND CONTROL (6TH.). PRENTICE HALL OF INDIA.
Style de citation Chicago (17e éd.)KOTLER PHILIP. MARKETING MANAGEMENT: ANALYSIS; PLANNING; IMPLEMENTATION AND CONTROL. 6TH. NEW DELHI: PRENTICE HALL OF INDIA, 1990.
Style de citation MLA (9e éd.)KOTLER PHILIP. MARKETING MANAGEMENT: ANALYSIS; PLANNING; IMPLEMENTATION AND CONTROL. 6TH. PRENTICE HALL OF INDIA, 1990.
Attention : ces citations peuvent ne pas être correctes à 100%.