Cita APA (7th ed.)

ASSAEL HENRY. (1985). MARKETING MANAGEMENT STRATERGY AND ACTION. KENT PUBLISHING CO.

Cita Chicago (17th ed.)

ASSAEL HENRY. MARKETING MANAGEMENT STRATERGY AND ACTION. BOSTON: KENT PUBLISHING CO, 1985.

Cita MLA (9th ed.)

ASSAEL HENRY. MARKETING MANAGEMENT STRATERGY AND ACTION. KENT PUBLISHING CO, 1985.