APA (7th ed.) Citation

ASSAEL HENRY. (1985). MARKETING MANAGEMENT STRATERGY AND ACTION. KENT PUBLISHING CO.

Chicago Style (17th ed.) Citation

ASSAEL HENRY. MARKETING MANAGEMENT STRATERGY AND ACTION. BOSTON: KENT PUBLISHING CO, 1985.

MLA (9th ed.) Citation

ASSAEL HENRY. MARKETING MANAGEMENT STRATERGY AND ACTION. KENT PUBLISHING CO, 1985.