MOLINEUX PATRICK. (2002). EXPLOITING CRM: CONNECTING WITH CUSTOMERS. HODDER & STOUGHTON.
Cita Chicago (17th ed.)MOLINEUX PATRICK. EXPLOITING CRM: CONNECTING WITH CUSTOMERS. LONDON: HODDER & STOUGHTON, 2002.
Cita MLA (9th ed.)MOLINEUX PATRICK. EXPLOITING CRM: CONNECTING WITH CUSTOMERS. HODDER & STOUGHTON, 2002.
Atenció: Aquestes cites poden no estar 100% correctes.