Cita APA (7th ed.)

BARWISE PATRICK. (2004). SIMPLY BETTER: WINNING AND KEEPING CUSTOMERS ? MATTERS MOST. HARPER COLLINS PUBLISHERS.

Cita Chicago (17th ed.)

BARWISE PATRICK. SIMPLY BETTER: WINNING AND KEEPING CUSTOMERS ? MATTERS MOST. BOSTON: HARPER COLLINS PUBLISHERS, 2004.

Cita MLA (9th ed.)

BARWISE PATRICK. SIMPLY BETTER: WINNING AND KEEPING CUSTOMERS ? MATTERS MOST. HARPER COLLINS PUBLISHERS, 2004.