BARWISE PATRICK. (2004). SIMPLY BETTER: WINNING AND KEEPING CUSTOMERS ? MATTERS MOST. HARPER COLLINS PUBLISHERS.
Chicago Style (17th ed.) CitationBARWISE PATRICK. SIMPLY BETTER: WINNING AND KEEPING CUSTOMERS ? MATTERS MOST. BOSTON: HARPER COLLINS PUBLISHERS, 2004.
MLA (9th ed.) CitationBARWISE PATRICK. SIMPLY BETTER: WINNING AND KEEPING CUSTOMERS ? MATTERS MOST. HARPER COLLINS PUBLISHERS, 2004.
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