Παραπομπή σε μορφή APA (7η εκδ.)

CLANCY KEVIN J. (1995). MARKETING MYTHS THAT ARE KILLING BUSINESS: THE CURE FOR DEATH WISH MARKETING. MCGRAW-HILL.

Παραπομπή σε μορφή Chicago (17η εκδ.)

CLANCY KEVIN J. MARKETING MYTHS THAT ARE KILLING BUSINESS: THE CURE FOR DEATH WISH MARKETING. NEW DELHI: MCGRAW-HILL, 1995.

Παραπομπή σε μορφή MLA (9th εκδ.)

CLANCY KEVIN J. MARKETING MYTHS THAT ARE KILLING BUSINESS: THE CURE FOR DEATH WISH MARKETING. MCGRAW-HILL, 1995.