Παραπομπή σε μορφή APA (7η εκδ.)

FARRIS P W. (1983). ADVERTISING & PROMOTION MANAGEMENT A MANAGERS GUIDE TO THEORY & PRACTICE. CHILTON BOOK.

Παραπομπή σε μορφή Chicago (17η εκδ.)

FARRIS P W. ADVERTISING & PROMOTION MANAGEMENT A MANAGERS GUIDE TO THEORY & PRACTICE. PENNSYLVANIA: CHILTON BOOK, 1983.

Παραπομπή σε μορφή MLA (9th εκδ.)

FARRIS P W. ADVERTISING & PROMOTION MANAGEMENT A MANAGERS GUIDE TO THEORY & PRACTICE. CHILTON BOOK, 1983.