Cita APA

FERRELL O C. (1989). MARKETING CONCEPTS AND STRATEGIES (6TH.). HOUGHTON & MIFFLIN.

Citación estilo Chicago

FERRELL O C. MARKETING CONCEPTS AND STRATEGIES. 6TH. BOSTON: HOUGHTON & MIFFLIN, 1989.

Cita MLA

FERRELL O C. MARKETING CONCEPTS AND STRATEGIES. 6TH. HOUGHTON & MIFFLIN, 1989.

Warning: These citations may not always be 100% accurate.