APA (7. basım) Alıntı

FERRELL O C. (1989). MARKETING CONCEPTS AND STRATEGIES (6TH.). HOUGHTON & MIFFLIN.

Chicago Style (17. basım) Atıf

FERRELL O C. MARKETING CONCEPTS AND STRATEGIES. 6TH. BOSTON: HOUGHTON & MIFFLIN, 1989.

MLA (9th ed.) Atıf

FERRELL O C. MARKETING CONCEPTS AND STRATEGIES. 6TH. HOUGHTON & MIFFLIN, 1989.