FERRELL O C. (1989). MARKETING CONCEPTS AND STRATEGIES (6TH.). HOUGHTON & MIFFLIN.
芝加哥风格引文FERRELL O C. MARKETING CONCEPTS AND STRATEGIES. 6TH. BOSTON: HOUGHTON & MIFFLIN, 1989.
MLA引文FERRELL O C. MARKETING CONCEPTS AND STRATEGIES. 6TH. HOUGHTON & MIFFLIN, 1989.
警告:这些引文格式不一定是100%准确.