APA (7th ed.) Citation

ZIKMUND WILLIAM G. (1989). EXPLORING MARKETING RESEARCH (3RD.). DRYDEN PRESS.

Chicago Style (17th ed.) Citation

ZIKMUND WILLIAM G. EXPLORING MARKETING RESEARCH. 3RD. CHICAGO: DRYDEN PRESS, 1989.

MLA (9th ed.) Citation

ZIKMUND WILLIAM G. EXPLORING MARKETING RESEARCH. 3RD. DRYDEN PRESS, 1989.

Warning: These citations may not always be 100% accurate.