ZIKMUND WILLIAM G. (1989). EXPLORING MARKETING RESEARCH (3RD.). DRYDEN PRESS.
Citación estilo ChicagoZIKMUND WILLIAM G. EXPLORING MARKETING RESEARCH. 3RD. CHICAGO: DRYDEN PRESS, 1989.
Cita MLAZIKMUND WILLIAM G. EXPLORING MARKETING RESEARCH. 3RD. DRYDEN PRESS, 1989.
Warning: These citations may not always be 100% accurate.