ZIKMUND WILLIAM G. (1989). EXPLORING MARKETING RESEARCH (3RD.). DRYDEN PRESS.
芝加哥风格引文ZIKMUND WILLIAM G. EXPLORING MARKETING RESEARCH. 3RD. CHICAGO: DRYDEN PRESS, 1989.
MLA引文ZIKMUND WILLIAM G. EXPLORING MARKETING RESEARCH. 3RD. DRYDEN PRESS, 1989.
警告：这些引文格式不一定是100％准确.