BARRETT GAVIN. (1995). FORENSIC MARKETING: OPTIMIZING RESULTS FROM MARKETING COMMUNICATION. MCGRAW-HILL.
Cita Chicago (17th ed.)BARRETT GAVIN. FORENSIC MARKETING: OPTIMIZING RESULTS FROM MARKETING COMMUNICATION. ENGLAND: MCGRAW-HILL, 1995.
Cita MLA (9th ed.)BARRETT GAVIN. FORENSIC MARKETING: OPTIMIZING RESULTS FROM MARKETING COMMUNICATION. MCGRAW-HILL, 1995.
Atenció: Aquestes cites poden no estar 100% correctes.