CRON W L. (2003). SALES MANAGEMENT: CONCEPTS AND CASES (7TH.). JOHN WILEY AND SONS.
Cita Chicago (17th ed.)CRON W L. SALES MANAGEMENT: CONCEPTS AND CASES. 7TH. NEW YORK: JOHN WILEY AND SONS, 2003.
Cita MLA (9th ed.)CRON W L. SALES MANAGEMENT: CONCEPTS AND CASES. 7TH. JOHN WILEY AND SONS, 2003.
Atenció: Aquestes cites poden no estar 100% correctes.