CUNDIFF E W. (1964). BASIC MARKETING: CONCEPTS, ENVIRONMENT AND DECISIONS. PRENTICE -HALL INTERNATIONAL, INC.
Chicago Style (17th ed.) CitationCUNDIFF E W. BASIC MARKETING: CONCEPTS, ENVIRONMENT AND DECISIONS. NEW DELHI: PRENTICE -HALL INTERNATIONAL, INC, 1964.
MLA (9th ed.) CitationCUNDIFF E W. BASIC MARKETING: CONCEPTS, ENVIRONMENT AND DECISIONS. PRENTICE -HALL INTERNATIONAL, INC, 1964.
Warning: These citations may not always be 100% accurate.