CUNDIFF E W. (1964). BASIC MARKETING: CONCEPTS, ENVIRONMENT AND DECISIONS. PRENTICE -HALL INTERNATIONAL, INC.
芝加哥风格引文CUNDIFF E W. BASIC MARKETING: CONCEPTS, ENVIRONMENT AND DECISIONS. NEW DELHI: PRENTICE -HALL INTERNATIONAL, INC, 1964.
MLA引文CUNDIFF E W. BASIC MARKETING: CONCEPTS, ENVIRONMENT AND DECISIONS. PRENTICE -HALL INTERNATIONAL, INC, 1964.
警告：这些引文格式不一定是100％准确.