APA način citiranja (7. izdanje)

Kumar Nirmalya. (2004). Marketing As Strategy: Understanding the ceo's Agenda. Harvard Business.

Čikaški stil citiranja (17. izdanje)

Kumar Nirmalya. Marketing As Strategy: Understanding the Ceo's Agenda. Boston: Harvard Business, 2004.

MLA način citiranja (9. izdanje)

Kumar Nirmalya. Marketing As Strategy: Understanding the Ceo's Agenda. Harvard Business, 2004.