ICFAI CENTER FOR MANAGEMENT RESEARCH. (2004). CASE STUDIES IN BRAND MANAGEMENT-VOL-I. ICFAI BOOKS.
Chicago-referens (17:e uppl.)ICFAI CENTER FOR MANAGEMENT RESEARCH. CASE STUDIES IN BRAND MANAGEMENT-VOL-I. HYDERABAD: ICFAI BOOKS, 2004.
MLA-referens (9:e uppl.)ICFAI CENTER FOR MANAGEMENT RESEARCH. CASE STUDIES IN BRAND MANAGEMENT-VOL-I. ICFAI BOOKS, 2004.
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