JONES JOHN PHILIP. (1986). WHATS IN A NAME? ADVERTISING AND THE CONCEPT OF BRANDS. LEXINGTON BOOKS.
Chicago Style aipamenaJONES JOHN PHILIP. WHATS IN A NAME? ADVERTISING AND THE CONCEPT OF BRANDS. LONDON: LEXINGTON BOOKS, 1986.
MLA aipamenaJONES JOHN PHILIP. WHATS IN A NAME? ADVERTISING AND THE CONCEPT OF BRANDS. LEXINGTON BOOKS, 1986.
Kontuz: berrikusi erreferentzia hauek erabili aurretik.