WHATS IN A NAME? ADVERTISING AND THE CONCEPT OF BRANDS
Na minha lista:
Autor principal: | JONES JOHN PHILIP |
---|---|
Formato: | Livro |
Publicado em: |
LONDON
LEXINGTON BOOKS
1986
|
Assuntos: | |
Tags: |
Adicionar Tag
Sem tags, seja o primeiro a adicionar uma tag!
|
Registos relacionados
-
What's in a name?: Advertising and the Concept of Brands
Por: Jones, John Philip
Publicado em: (2007) -
What's in a Name?: advertising and the concept of brands
Por: Jones, J
Publicado em: (2003) -
Whats in a Brand: Building Brand Equity Through Adevertising
Por: Jones John Philip
Publicado em: (1998) -
Does it pay to advertise ?
Por: Jones, John Philip
Publicado em: (1989) -
Fables, fashion and facts about advertising
Por: Jones, John Philip
Publicado em: (2004)