SARATHY V PARTHA. (2005). MEDIA PLANNING: CONCEPTS AND EXPERIENCES. ICFAI BOOKS.
Chicago Style (17th ed.) CitationSARATHY V PARTHA. MEDIA PLANNING: CONCEPTS AND EXPERIENCES. HYDERABAD: ICFAI BOOKS, 2005.
MLA (9th ed.) CitationSARATHY V PARTHA. MEDIA PLANNING: CONCEPTS AND EXPERIENCES. ICFAI BOOKS, 2005.
Warning: These citations may not always be 100% accurate.