Cita APA (7th ed.)

SARATHY V PARTHA. (2005). MEDIA PLANNING: CONCEPTS AND EXPERIENCES. ICFAI BOOKS.

Cita Chicago (17th ed.)

SARATHY V PARTHA. MEDIA PLANNING: CONCEPTS AND EXPERIENCES. HYDERABAD: ICFAI BOOKS, 2005.

Cita MLA (9th ed.)

SARATHY V PARTHA. MEDIA PLANNING: CONCEPTS AND EXPERIENCES. ICFAI BOOKS, 2005.