ANDERSON JAMES C. (2004). BUSINESS MARKET MANAGEMENT: UNDERSTANDING, CREATING, AND DELIVERING VALUE (2ND.). PEARSON EDUCATION.
Chicago-referens (17:e uppl.)ANDERSON JAMES C. BUSINESS MARKET MANAGEMENT: UNDERSTANDING, CREATING, AND DELIVERING VALUE. 2ND. DELHI: PEARSON EDUCATION, 2004.
MLA-referens (9:e uppl.)ANDERSON JAMES C. BUSINESS MARKET MANAGEMENT: UNDERSTANDING, CREATING, AND DELIVERING VALUE. 2ND. PEARSON EDUCATION, 2004.
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