APA (7th ed.) Citation

WHITE RODERICK. (1993). ADVERTISING: WHAT IT IS AND HOW TO DO IT (3RD.). MCGRAW-HILL.

Chicago Style (17th ed.) Citation

WHITE RODERICK. ADVERTISING: WHAT IT IS AND HOW TO DO IT. 3RD. LONDON: MCGRAW-HILL, 1993.

MLA (9th ed.) Citation

WHITE RODERICK. ADVERTISING: WHAT IT IS AND HOW TO DO IT. 3RD. MCGRAW-HILL, 1993.