CRAVENS D W. (1986). STRATEGIC MARKETING CASES AND APPLICATIONS. IRWIN MCGRAW-HILL.
शिकागो शैली (17वां संस्करण) प्रशस्ति पत्रCRAVENS D W. STRATEGIC MARKETING CASES AND APPLICATIONS. HOMEWOOD: IRWIN MCGRAW-HILL, 1986.
एमएलए (9वां संस्करण) प्रशस्ति पत्रCRAVENS D W. STRATEGIC MARKETING CASES AND APPLICATIONS. IRWIN MCGRAW-HILL, 1986.
चेतावनी: ये उद्धरण हमेशा 100% सटीक नहीं हो सकते हैं.