Nargundkar, R. (2006). Services Marketing (3rd ed.). Tata McGraw-Hill Publishing Pvt. Ltd.

Nargundkar, Rajendra. Services Marketing. 3rd ed. New Delhi: Tata McGraw-Hill Publishing Pvt. Ltd, 2006.

Nargundkar, Rajendra. Services Marketing. 3rd ed. Tata McGraw-Hill Publishing Pvt. Ltd, 2006.