Cita APA (7th ed.)

Kotler Philip,Lane Kevin. (2009). Marketing Management (13th.). Pearson Education.

Cita Chicago (17th ed.)

Kotler Philip,Lane Kevin. Marketing Management. 13th. Delhi: Pearson Education, 2009.

Cita MLA (9th ed.)

Kotler Philip,Lane Kevin. Marketing Management. 13th. Pearson Education, 2009.