Cita APA (7th ed.)

SCHULZ ERIC. (1999). MARKETING GAME: HOW THE WORLD`S BEST COMPANIES PLAY TO WIN. ADAMS MEDIA CORPORATION.

Cita Chicago (17th ed.)

SCHULZ ERIC. MARKETING GAME: HOW THE WORLD`S BEST COMPANIES PLAY TO WIN. MASSACHUSETTS: ADAMS MEDIA CORPORATION, 1999.

Cita MLA (9th ed.)

SCHULZ ERIC. MARKETING GAME: HOW THE WORLD`S BEST COMPANIES PLAY TO WIN. ADAMS MEDIA CORPORATION, 1999.