APA način citiranja (7. izdanje)

KOTLER PHILIP. (1999). KOTLER ON MARKETING: HOW TO CREATE, WIN, AND DOMINATE MARKETS. FREE PRESS.

Čikaški stil citiranja (17. izdanje)

KOTLER PHILIP. KOTLER ON MARKETING: HOW TO CREATE, WIN, AND DOMINATE MARKETS. NEW YORK: FREE PRESS, 1999.

MLA način citiranja (9. izdanje)

KOTLER PHILIP. KOTLER ON MARKETING: HOW TO CREATE, WIN, AND DOMINATE MARKETS. FREE PRESS, 1999.