ICFAI CENTER FOR MANAGEMENT RESEARCH. (2004). MARKETING MANAGEMENT: WORKBOOK. ICFAI BOOKS.
Chicago Style (17th ed.) CitationICFAI CENTER FOR MANAGEMENT RESEARCH. MARKETING MANAGEMENT: WORKBOOK. HYDERABAD: ICFAI BOOKS, 2004.
MLA (9th ed.) CitationICFAI CENTER FOR MANAGEMENT RESEARCH. MARKETING MANAGEMENT: WORKBOOK. ICFAI BOOKS, 2004.
Warning: These citations may not always be 100% accurate.