ICFAI CENTER FOR MANAGEMENT RESEARCH. (2004). MARKETING MANAGEMENT: WORKBOOK. ICFAI BOOKS.
Chicago Style aipamenaICFAI CENTER FOR MANAGEMENT RESEARCH. MARKETING MANAGEMENT: WORKBOOK. HYDERABAD: ICFAI BOOKS, 2004.
MLA aipamenaICFAI CENTER FOR MANAGEMENT RESEARCH. MARKETING MANAGEMENT: WORKBOOK. ICFAI BOOKS, 2004.
Kontuz: berrikusi erreferentzia hauek erabili aurretik.