Services Marketing

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Bibliographic Details
Main Author: Lovelock, Christopher; Wirtz, Jochen; Chatterjee, Jayanth
Format: Book
Published: New Delhi Tata McGraw Hill 2011
Edition:7th ed
Subjects:
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250 |a 7th ed  
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650 |a Marketing,Marketing management,Professions-Marketing 
942 |c BK 
245 |a Services Marketing  
260 |a New Delhi   |b Tata McGraw Hill   |c 2011 
082 |a 658.4038  |b APP 
300 |a xi+ 657p, 24cm 
999 |c 2481  |d 2481 
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