PROMOTIONAL STRATEGY: MANAGING THE MARKETING COMMUNICATION PROCESS
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
HOMEWOOD
IRWIN MCGRAW-HILL
1979
|
| Edition: | 4TH |
| Subjects: | |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Similar Items
Integrated Advertising, Promotion, and Marketing Communications
by: Clow Kenneth E
Published: (2015)
by: Clow Kenneth E
Published: (2015)
Integrated Advertising,Promotion, and Marketing Communication.
by: Clow Kenneth E.
Published: (2014)
by: Clow Kenneth E.
Published: (2014)