FERELL O C. (1993). MARKETING CONCEPTS AND STRATERGIES (8TH.). HOUGHTON & MIFFLIN.
Dyfyniad Arddull ChicagoFERELL O C. MARKETING CONCEPTS AND STRATERGIES. 8TH. BOSTON: HOUGHTON & MIFFLIN, 1993.
Dyfyniad MLAFERELL O C. MARKETING CONCEPTS AND STRATERGIES. 8TH. HOUGHTON & MIFFLIN, 1993.
Rhybudd: Mae'n bosib nad yw'r dyfyniadau hyn bob amser yn 100% cywir.