FERELL O C. (1993). MARKETING CONCEPTS AND STRATERGIES (8TH.). HOUGHTON & MIFFLIN.
Citación estilo ChicagoFERELL O C. MARKETING CONCEPTS AND STRATERGIES. 8TH. BOSTON: HOUGHTON & MIFFLIN, 1993.
Cita MLAFERELL O C. MARKETING CONCEPTS AND STRATERGIES. 8TH. HOUGHTON & MIFFLIN, 1993.
Warning: These citations may not always be 100% accurate.