KINNEAR THOMAS C. (1996). MARKETING RESEARCH: AN APPLIED APPROACH: (WITH FLOPPY). MCGRAW-HILL.
Chicago-viite (17. p.)KINNEAR THOMAS C. MARKETING RESEARCH: AN APPLIED APPROACH: (WITH FLOPPY). NEW YORK: MCGRAW-HILL, 1996.
MLA-viite (9. p.)KINNEAR THOMAS C. MARKETING RESEARCH: AN APPLIED APPROACH: (WITH FLOPPY). MCGRAW-HILL, 1996.
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